•
•
•
•
•
•
1
•
•
2
•
•
3
•
•
4
•
•
5
•
•
6
•
•
7
•
•
8
•
•
9
•
•
10
•
•
11
•
•
12
•
•
13
•
•
14
•
•
15
•
•
16
•
•
•
•
•
•
•
•
•
•
1
•
•
2
•
•
3
•
•
4
•
•
5
•
•
6
•
•
7
•
•
8
•
•
9
•
•
10
•
•
11
•
•
12
•
•
13
•
•
14
•
•
15
•
•
16
•
•
•
•
•
•
•
•
1
•
•
2
•
•
3
•
•
4
•
•
5
•
•
6
•
•
7
•
•
8
•
•
9
•
•
10
•
•
11
•
•
12
•
•
13
•
•
14
•
•
15
•
•
16
•
•
•
•
•
•
•
•
•
•
1
•
•
2
•
•
3
•
•
4
•
•
5
•
•
6
•
•
7
•
•
8
•
•
9
•
•
10
•
•
11
•
•
12
•
•
13
•
•
14
•
•
15
•
•
16
•
•
17
•
•
18
•
•
19
•
•
20
•
•
21
•
•
22
•
•
23
•
•
24
•
•
25
•
•
•
•
•
•
•
•
•
•
•
1
•
•
2
•
•
3
•
•
4
•
•
5
•
•
6
•
•
7
•
•
8
•
•
9
•
•
10
•
•
11
•
•
12
•
•
13
•
•
14
•
•
15
•
•
16
•
•
17
•
•
18
•
•
19
•
•
20
•
•
21
•
•
22
•
•
23
•
•
24
•
•
25
•
•
26
•
•
27
•
•
28
•
•
29
•
•
30
•
•
•
•
•
•
Hey there!
My work experience
Copywriter, MoneyLion
Jan 2024 - now
Lead copy for MoneyLion's first party products, from lifecycle emails to SEO blog posts.
Drive customer engagement and retention by translating intricate product mechanics to clear, grammatically perfect communications.
Optimize open rates for push and email communications, in some cases by over 274%.
Deliver hundreds of assets across multichannel, high-impact marketing campaigns.
Scale quality and consistency of copy standards company-wide by spearheading creation of copy guidelines, tailored to each product.
Manage creative process from concept to completion by coordinating with multiple departments, including both an in-house legal and third-party partner legal team.
Copywriter, MoneyLion
Jan 2024 - now
Lead copy for MoneyLion's first party products, from lifecycle emails to SEO blog posts.
Drive customer engagement and retention by translating intricate product mechanics to clear, grammatically perfect communications.
Optimize open rates for push and email communications, in some cases by over 274%.
Deliver hundreds of assets across multichannel, high-impact marketing campaigns.
Scale quality and consistency of copy standards company-wide by spearheading creation of copy guidelines, tailored to each product.
Manage creative process from concept to completion by coordinating with multiple departments, including both an in-house legal and third-party partner legal team.
Copywriter, MoneyLion
Jan 2024 - now
Lead copy for MoneyLion's first party products, from lifecycle emails to SEO blog posts.
Drive customer engagement and retention by translating intricate product mechanics to clear, grammatically perfect communications.
Optimize open rates for push and email communications, in some cases by over 274%.
Deliver hundreds of assets across multichannel, high-impact marketing campaigns.
Scale quality and consistency of copy standards company-wide by spearheading creation of copy guidelines, tailored to each product.
Manage creative process from concept to completion by coordinating with multiple departments, including both an in-house legal and third-party partner legal team.
Freelance Writer
Mar 2020 - Dec 2023
Produced compelling copy and SEO blog articles for clients in finance and education spaces. Covered events and repurposed material into evergreen digital or print marketing communications.
Standard Chartered Bank
Conceptualized and executed a project plan for SC’s content during and after EuroFinance Barcelona 2023.
Interviewed treasury experts for insight and quotes.
Consolidated information from key sessions into high-impact copy for social media posts, email newsletters, and an event microsite.
Successfully navigated complex approval processes with their UK-based marketing/PR team to provide content within 24 hour turn-around times.
VeraContent & IE University:
Planned and created blog, website and social media content for a Spain-based B2B localization & marketing agency, VeraContent, and their major client, IE University.
Applied a journalistic approach through intensive research and interviews with subject matter experts.
Provided over 25 well-researched, insightful articles on marketing and localization strategies.
Accurately and quickly live-tweeted events featuring high-profile business and finance industry leaders.
Argos Multilingual
Partnered with Argos to complete a major content marketing project for their client, Busuu, a language-learning app.
Translated complex subject matter into clear, evergreen content for US-based Italian language learners.
Hit tight deadlines without sacrificing quality; delivered 19 articles for their Italian blog within a month.
Speechling
Developed SEO blog content for a language-learning app.
Identified and implemented target keywords with SEO tools like Google Keyword Planner and Ahrefs Keyword Explorer.
Optimized pages with an informed SEO strategy to reach new audiences and promote conversion.
Freelance Writer
Mar 2020 - Dec 2023
Produced compelling copy and SEO blog articles for clients in finance and education spaces. Covered events and repurposed material into evergreen digital or print marketing communications.
Standard Chartered Bank
Conceptualized and executed a project plan for SC’s content during and after EuroFinance Barcelona 2023.
Interviewed treasury experts for insight and quotes.
Consolidated information from key sessions into high-impact copy for social media posts, email newsletters, and an event microsite.
Successfully navigated complex approval processes with their UK-based marketing/PR team to provide content within 24 hour turn-around times.
VeraContent & IE University:
Planned and created blog, website and social media content for a Spain-based B2B localization & marketing agency, VeraContent, and their major client, IE University.
Applied a journalistic approach through intensive research and interviews with subject matter experts.
Provided over 25 well-researched, insightful articles on marketing and localization strategies.
Accurately and quickly live-tweeted events featuring high-profile business and finance industry leaders.
Argos Multilingual
Partnered with Argos to complete a major content marketing project for their client, Busuu, a language-learning app.
Translated complex subject matter into clear, evergreen content for US-based Italian language learners.
Hit tight deadlines without sacrificing quality; delivered 19 articles for their Italian blog within a month.
Speechling
Developed SEO blog content for a language-learning app.
Identified and implemented target keywords with SEO tools like Google Keyword Planner and Ahrefs Keyword Explorer.
Optimized pages with an informed SEO strategy to reach new audiences and promote conversion.
Freelance Writer
Mar 2020 - Dec 2023
Produced compelling copy and SEO blog articles for clients in finance and education spaces. Covered events and repurposed material into evergreen digital or print marketing communications.
Standard Chartered Bank
Conceptualized and executed a project plan for SC’s content during and after EuroFinance Barcelona 2023.
Interviewed treasury experts for insight and quotes.
Consolidated information from key sessions into high-impact copy for social media posts, email newsletters, and an event microsite.
Successfully navigated complex approval processes with their UK-based marketing/PR team to provide content within 24 hour turn-around times.
VeraContent & IE University:
Planned and created blog, website and social media content for a Spain-based B2B localization & marketing agency, VeraContent, and their major client, IE University.
Applied a journalistic approach through intensive research and interviews with subject matter experts.
Provided over 25 well-researched, insightful articles on marketing and localization strategies.
Accurately and quickly live-tweeted events featuring high-profile business and finance industry leaders.
Argos Multilingual
Partnered with Argos to complete a major content marketing project for their client, Busuu, a language-learning app.
Translated complex subject matter into clear, evergreen content for US-based Italian language learners.
Hit tight deadlines without sacrificing quality; delivered 19 articles for their Italian blog within a month.
Speechling
Developed SEO blog content for a language-learning app.
Identified and implemented target keywords with SEO tools like Google Keyword Planner and Ahrefs Keyword Explorer.
Optimized pages with an informed SEO strategy to reach new audiences and promote conversion.
English Teacher,
Spain & South Korea
Aug 2018 - Aug 2021
Co-taught English classes of 25+ elementary students. Conceptualized out-of- the-box curriculum for regular classes, after-school clubs, and week-long English camps.
Translated difficult topics into simplified, accessible English for non-native speakers.
Strengthened multicultural parents’ involvement by preparing and editing English versions of school documentation.
Adapted to a different culture, language, and educational system.
English Teacher,
Spain & South Korea
Aug 2018 - Aug 2021
Co-taught English classes of 25+ elementary students. Conceptualized out-of- the-box curriculum for regular classes, after-school clubs, and week-long English camps.
Translated difficult topics into simplified, accessible English for non-native speakers.
Strengthened multicultural parents’ involvement by preparing and editing English versions of school documentation.
Adapted to a different culture, language, and educational system.
English Teacher,
Spain & South Korea
Aug 2018 - Aug 2021
Co-taught English classes of 25+ elementary students. Conceptualized out-of- the-box curriculum for regular classes, after-school clubs, and week-long English camps.
Translated difficult topics into simplified, accessible English for non-native speakers.
Strengthened multicultural parents’ involvement by preparing and editing English versions of school documentation.
Adapted to a different culture, language, and educational system.